Strengthen Concentrated Shampoo
Fermented, Sulfate-Free Shampoo (SLS/SLES) for moisture, strength & shine
The fermented fix for damaged hair, this sulfate-free (SLS/SLES) shampoo is designed to minimize breakage, smooth frizz and boost shine, while delivering the necessary nutrition for stronger, healthier hair from root to tip. Ultra-concentrated so you only need half your usual amount.

Pack Option

Key Ingredients

Proprietary Rootbiomic Ferment™
Bio‑Peptides (Hydrolyzed Yeast Protein)
Yuzu Ceramide (Citrus Junos Fruit Extract)
Phthalates-Free

Phthalates-Free

Mineral Oil Free

Mineral Oil Free

Silicone Free

Silicone Free

pH Balanced

pH Balanced

Dermatologist Tested

Dermatologist Tested

Sulfate (SLS/SLES) Free

Sulfate (SLS/SLES) Free

Paraben-free

Paraben-free

No Added Water

No Added Water

Phthalates-Free

Phthalates-Free

Mineral Oil Free

Mineral Oil Free

Silicone Free

Silicone Free

pH Balanced

pH Balanced

Dermatologist Tested

Dermatologist Tested

Sulfate (SLS/SLES) Free

Sulfate (SLS/SLES) Free

Paraben-free

Paraben-free

No Added Water

No Added Water

Phthalates-Free

Phthalates-Free

Mineral Oil Free

Mineral Oil Free

Environmental stress, styling, heat, and even how you wash your hair can take a toll on its strength and condition. Over time, strands can become weak, dull, more brittle and prone to breakage.

Made with no added water, this formula is less wasteful, more powerful and ultra-concentrated, making each bottle equal to one 2x its size.

Rootbiomic Ferment™ is designed for the ultimate wellness of roots, scalp, and hair, and is rich in scientifically backed proteins, roots and mushrooms that are transformed through fermentation into super-powerful, biologically compatible micronutrients that promote healthy roots, balanced scalp and your strongest, healthiest hair.

Strong, healthy hair starts at the root. That's why The Rootist Strengthening formulas target root, scalp and hair with the power of our Proprietary Rootbiomic Ferment™. The gentle cleanser is made for all hair types, especially weak, damaged hair--and is also suitable for chemically-treated, color-treated hair and all scalp types.

Pump half you usual amount of shampoo into palm. Emulsify into a lather and massage into your scalp. You can always add more if needed, but this shampoo is designed to do more with less. Rinse well.

Pump half you usual amount of shampoo into palm. Emulsify into a lather and massage into your scalp. You can always add more if needed, but this shampoo is designed to do more with less. Rinse well.

Worth Rooting For
Typical shampoos are mostly water. Our eco-conscious shampoo is made with no added water and is ultra-concentrated. Our smaller, lighter, and easily recyclable aluminum bottles help of minimize the impact of shipping our products, too.

Frequently Asked Questions

The shampoo is meant to be used regularly to wash your hair as part of your wellness ritual for roots, scalp, and hair.

You don't need to dilute the shampoo. If you need more lather, apply the shampoo, then slightly wet your head while working it through your hair. If that doesn't do it, the issue may be build-up on your scalp and hair. Try incorporating a pre-shampoo into your wash routine, such as The Rootist™ Pre-Shampoo Scalp Clarifying Rinse, to exfoliate your scalp before shampooing.

The small but mighty bottle is equivalent to one twice its size. The Rootist™ has crafted a concentrated shampoo that allows you to use only half your usual amount. There is no added water or any other filler. Instead, The Rootist™ replaces added water with it’s patent-pending Rootbiomic Ferment™.

Strengthen Concentrated Shampoo Reviews